Immunisation for Pregnant Women

Project Description

The Ministry of Health commissioned Litmus to explore pregnant women and women who have given birth in the last 12 months’ beliefs about immunisation in pregnancy, their motivations and enabling factors to immunise and the barriers for immunisation during pregnancy. The research was conducted between February and April 2015. The overall goal of the research was to target segments and tailor communications and interventions to raise the uptake of vaccines during pregnancy.

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